Tony DiBenedetto’s Blog

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  • Listening for the Answer

    How many times have you been out to lunch and the waiter refills your iced tea without asking you if you want more? Just when you get the right amount of sweetener in it, they fill up the glass before you can say “no thanks.” Then you have to mix it again. Servers are trained to provide fast service, especially during business hours. Get the ...
  • Don't Let Customers Feel Invisible

    I was in the deli line at the grocery store, just waiting for them to call my number. They called number 45 and the guy next to me looked at me and said, "I was starting to think that I was invisible.” I said something silly back, but it did make me think. Do our customers feel that way at times?  I hope not, but I can ...